TRANSCRIPT:

Hi. I’m Craig North, the founder of Klone. When you’re developing a strategy, really two aspects to it.

One, how do we build that in such a way that it’s going to create the business outcomes that you expect? Then the second aspect is how do we operationalize it.

We’ve worked with a number of clients over the years and created great strategy. The problem is how do you operationalize it. To successfully operationalize your strategy, we found that you have to look at a number of key factors.

One, do we have the right best practices that are needed to reinforce the plan? Do we have in fact the right processes in place to guide our activity? Do we have the right messages in place to communicate and share our story along the process?

Then finally, do we have the right programs in place to drive good coaching to reinforce and to implement and to engage your team in adopting the right behaviors?

Finally, the bigger challenge though is then how do you reinforce the knowledge around that strategy to align your team so that we can consistently produce the results that you would expect.

The last piece of this is how you convey and communicate the knowledge that’s expected for your team around that and Klone’s knowledge-on-demand solution is the answer.

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