KLONE® Your Best Sales People.
Whether you are scaling your sales organization or looking to become more productive, there’s one function that becomes crucial to your ability to drive revenue efficiently – sales operations.
The job of sales operations is to enable and equip your sales organization to operationalize your sales strategy and deliver results against your revenue targets. Simply closing customers isn’t good enough if you aren’t doing it in a way that’s cost-effective, efficient, and scalable. The sales ops team is responsible for the operational backbone – the processes & workflows, tools, sales messaging, coaching expectations, team alignment, and training – that enables sales to drive consistent growth.
To multiply sales efforts, companies generally recruit reps to work phones or pound the pavement to manage inbound and outbound initiatives. To do this successfully, though, it’s important that the organization develop a well-documented sales strategy & plan. This ensures your sales team follows standard business rules, execute the right functions across the sales process, and deliver the right sales message as they interact with prospects. With real time access to sales knowledge and content, your sales reps performance will improve, shorten sales cycle, and divert customers from competitors. When you create and follow sales best practices, you can even turn novice salespeople into consistent top performers.
Guiding your sales teams helps them use proven, on-brand approaches when targeting customers.
Guiding your sales teams helps them use proven, on-brand approaches when targeting customers.
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Supporting sales operations is critical and effectiveness depends on the implementation of best practices and the coaching approach of sales leaders. The supporting information, best practices, coaching guides, and operating procedures should be readily available for leaders to access in preparation for any coaching session. This guidance ensures all leaders and teams operate consistently against the same expectations.
KLONE works with clients to capture and ingest existing content needed for their sales playbook, guidebook, or knowledge guide. The KLONE platform is accessible directly by the sales team, or it injects content directly into your CRM system, enabling the sales team to access KLONE directly from your sales portal or other applications on any device.
Along the selling process, there are specific areas of content that should be accessed and utilized, e.g., how to respond to an objection, preparation for a customer meeting, or a competitor positioning. Access to this information makes the sales team more productive, intelligent, and effective. Once this information is available in KLONE, every team member has quick access.
In addition to providing the sales team access to specific knowledge, there are specific best practices and new learnings identified through post-sales debriefs, coaching sessions, and other areas of collaboration. Through KLONE, your sales team can submit suggestions or share feedback on what’s worked to optimize performance. Once submitted and approved by their manager, this information is now immediately available for the rest of the organization to leverage in their selling activities.
How Can We Help?
When you create and follow sales operations best practices, you can even turn novice salespeople into top closers. Contact us today to discuss how KLONE can help your organization.